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Documentary
Crime

The Rise and Fall of Lularoe

Unveils how the company LuLaRoe exploited the full power of social media and the psychological techniques used by multi-level marketers to onboard a massive pool of retailers.

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No cast

Allison Berg

Co-Executive Producer

Ken Druckerman

Executive Producer

Stuart Fero

Executive In Charge Of Production

Richard Alan Reid

Richard Alan Reid

Executive Producer

Pete Ross

Executive Producer

Martha Shane

Executive Producer

Charlotte Simms

Executive Producer

Banks Tarver

Executive Producer

Kevin Vargas

Producer

Karolina Waclawiak

Executive Producer

Stephanie McNeil

Consulting Producer

Christina Wairegi

Director of Photography

Ben Bloodwell

Additional Photography

Eve M. Cohen

Additional Photography

Jeremy Gould

Additional Photography

Sara Kinney

Additional Photography

Emily Topper

Additional Photography

Allison Walsh

Additional Photography

Victoria Toth

Lead Editor

Mike Rysavy

Editor

Eileen Kennedy

Editor

Geoff O'Brien

Additional Editing

Stephanie Liu

Producer

Salomé Wouters

Line Producer

Emily Malley

Production Coordinator

Heather Wilson

Archival Footage Coordinator

Sam Bradley

Camera Operator

Adam Khan

Camera Operator

Patrick LaValley

Camera Operator

Jessica Le

Camera Operator

Christopher Tawney

Camera Operator

Steve Bono

Assistant Editor

Stephen Cleary

Assistant Editor

Shelley Sinha

Executive Producer

Zach Mueller

Sound Mixer

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